» : EPZ Calabar as a case study. Project Abstract: The study was on the effect of export channel strategy on organization performance in Nigeria. It specifically focused on the management of organization in the Export Processing Zone (EPZ). The top management staff members of these organizati…Continue Reading »
» . Project Abstract: The main focus of this study was to investigate The Impact of Motivation on the Performance of Sales Counselors in Airtel Nigeria Service Centre. Five null hypotheses were formulated to direct the study. Survey design was adopted where two sales teams out of the four sales t…Continue Reading »
» Project Abstract: The primary purpose of marketing information services is to support teaching, learning and research in ways consistent with, and supportive of the institution’s mission and goals. In addition, information services should be sufficient in quality, depth, diversity, and curren…Continue Reading »
» . Project Abstract: The study provides a frame work for the evaluation of the relevance of marketing communication on organizations corporate strategic planning. It provides an in depth knowledge of marketing communication to include information dissemination in the marketing department of an e…Continue Reading »
» (CASE STUDY G.T.B CALABAR). Project Abstract: The study empirically examined the Impact of Inflation on Historical Cost Convention in Financial Accounting Reporting. The objectives were; to examine the effect of depreciation on inflation, to examine the impact of asset on inflation, to evalua…Continue Reading »
» . Project Abstract: This research work is aimed at determining the level of marketing of industrial product in Cross River State. Data collected through questionnaire were analyzed. A sample of 200 respondents was analyzed and tested at 0.05 significant level using chi square (X2) test statisti…Continue Reading »
» Effect of point of purchase display material of sales and profitability of selected retail outlet in Calabar: a case Study of Value mart and Divine Favour supermarket. Project Abstract: This study is an attempt to highlight the effect of point of purchase display material of sales and profitabi…Continue Reading »
» Project Abstract: The study was on the influence of personality and lifestyle on the buying behavior of undergraduate students in universities in Nigeria. The study sought to determine the relationship between lifestyle and buying behavior and also the relationship between personality and buyin…Continue Reading »
» . Project Abstract: The study examine product information awareness and consumer choice for selected malt drinks in Port Harcourt metropolis. The cross sectional survey design was adopted. A total of 40 copies of questionnaire were retrieved and analyzed using Spearman’s Rank correlation tec…Continue Reading »
» ABSTRACT This paper was aimed at investigating the role of internet marketing on the growth of tourism in Nigeria. This is because internet marketing is a channel of creating and promoting awareness in tourism. The broad objective of this study was to find out the importance or role of internet…Continue Reading »
» Relationship Marketing As A Strategy For Competitive Advantage A Study Of Selected Banks ABSTRACT The problem that triggered this study is the pace and intensity of competition in the banking industry in Anambra state. Nike Air Max 90 Honeycomb Dame The main objective of the study was to iden…Continue Reading »
» ABSTRACT The purpose of this study was to know the effectiveness of public relations in service industries. A case study of the Enugu State University of Sciences and Technology (ESUT), Enugu. To guide this study, three hypotheses were formulated. A review of related literature was done to ex…Continue Reading »
» An Evaluation Of The Effects Of Relationships Marketing In Achieving Competitive Advantage In Commercial Banks. ABSTRACT This research question has been to examine the influence of relationship marketing in achieving competitive advantage in commr4cial banks. United bank for Africa (UBA) is th…Continue Reading »
» MARKETING TECHNICAL SALES PEOPLE, FOR HIGHER PRODUCTIVITY (A CASE STUDY OF EMENIT NIGERIA PLC.) ABSTRACT A deepening world economic crises occasioned by a sustained and continuing fall in process and demand for industrial materials has left Nigerians in general with…Continue Reading »
» . (A CASE STUDY OF PETALS ENUGU) PROJECT WILL BE READY IN THREE WORKING DAYS. …Continue Reading »
» (A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY). ABSTRACT This work was on the Promotional Strategies for the marketing of \educational Services in Enugu. (A case study of (ESUT) Enugu State University of Science and Technology …Continue Reading »
» (A COMPARATIVE STUDY OF GUINNESS MALTA AND AMSTEL MALTA) ABSTRACT The research work titled “The Effect of Advertising on Consumer Preference Patterns for Malt Drinks (A Comparative Study of Amstel Malta and Guinness Malta) in Enugu Metropolis, was carried…Continue Reading »
» THE EFFECTIVENESS OF PROMOTIONAL STRATEGIES EMPLOYED BY AGRO ALLIED INDUSTRIES IN NIGERIA. (A CASE STUDY OF OLYMPIC MAIZE MILLING AGRO ALLIED INDUSTRIES LIMITED AWKA) ABS TRACT This research work traced the effectiveness of promotional strategies employed by Agro allied Industr…Continue Reading »
» THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES (A CASE STUDY OF GABBEY PHARMACY LIMITED ENUGU). PROJECT WILL BE READY IN THREE WORKING DAYS. …Continue Reading »
» (A CASE STUDY OF AIRTEL) ABSTRACT This study is intended to find out the impact of Advertising on the sales of mobile phone in Enugu metropolis. This include investigating whether Advertisement help’s in the sales of mobile phone and also know whether advertising is necessary in mak…Continue Reading »
» (A CASE STUDY OF GARRIKI MARKET, ENUGU SOUTH LOCAL GOVERNMENT ENUGU STATE). ABSTRACT This project work examine the “impact of transportation cost on customer goods retail process”. The population addressed were the wholesaler each was drawn. Data w…Continue Reading »
» ABSTRACT This research work examined the importance of Branding in the marketing of Unilever products with special reference to Toiletries such as soap and toothpastes. The study made use of primary and secondary data primary data was sourced from questionnaire …Continue Reading »
» (A CASE STUDY OF SELECTED LAUNDRY AND DRY CLEANING FIRMS IN ENUGU METROPOLIS) ABSTRACT The major issue in this research work is the place of marketing in the service industries. Marketing is very vital in every organization especially in the service industry. The laundry and dry…Continue Reading »
» A CASE STUDY OF ELEGANZA PLASTIC INDUSTRY ONITSHA TABLE OF CONTENT Title page Approval page Dedication Acknowledgement Preface Table of Contents CHAPTER ONE: INTRODUCTION Background to the study Statement of problem Working Definition Objective of the study Definition…Continue Reading »
