» Marketers have to understand the unique characteristics and the cost of each promotion tool in deciding the promotion mix. Let us examine each of the major tools. AÂ Â Â Advertising: the company forms of advertising make it hard to generates above its unique qualities. However, several q…Continue Reading »
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» TABLE OF CONTENTSTitle Page                                                             iDeclaration PageÂ…Continue Reading »
» ABSTRACT This work was carried out to investigate the effects of Burantashi extract on liver enzymes of albino male and female whistar rats. Burantashi is a popular seasoning agent to barbecued meat (suya) in Ngeria, mostly found in the northern part of the Nigeria. Liver Enzymes are those enzymes t…Continue Reading »
» Personal selling is an important component of the overall marketing strategy of an organization. According to Adamu (200) personal selling is the presentation of a persuasive message by selling to a potential customer or group of customers, personal selling can also take place through personal co…Continue Reading »
» Design And Implementation of Database Management System Case of an Abiolian Solution Limited address Book CHAPTER ONE INTRODUCTION 1.1 Background Of The Study A database is an organized collection of data. It is the collection of schemas, tables, queries, reports, views, and other objects…Continue Reading »
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» IN NIGERIA. ABSTRACT This work is based on the appraisal of the Automated Teller Machine. It involves the use of Diffusion of Innovation (DOI) model which comprises of the relative advantage, compatibility, complexity, trialability, observability for the analysis of data collected. Data was collecte…Continue Reading »
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» Design And Simulation Of Secure Virtual Private Network (VPN) Over An Open Network (internet) Infrastructure ABSTRACT The world has changed a lot in the last couple of decades. Instead of simply dealing with local or regional concerns, many businesses now have to think about global marke…Continue Reading »
» Reteratals (2000), define consumer behaviour as “the physical action of consumer that can be directly observed and measured by othersâ€. Consumer behaviour is seen as overt behaviour by Reteratal. It is called overt behaviour to distinguish it from mental activities such as thinkin…Continue Reading »
» The Concept of Customer RetentionCustomer Retention is a marketing tool used in creating customer’s loyalty in order to retain them (Morns, 2007). However, Dennis (2008) opined that customer retention involves creating customer value through the improvement of products and services in orde…Continue Reading »
» (CASE STUDY LUDO GAME) CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Ludo (latin word “ludus” “I play”) is a board game for two to four players, in which the players race their four tokens from start to finish according to die rolls. Like other cross and circle games, …Continue Reading »
» TABLE OF CONTENTS Title    DeclarationApproval pageDedication Acknowledgement     Abstract Table of contents CHAPTER ONE: Introduction Background of the study Statement of Problem Objectives of the study Statement of Hypothesis Significance of the study Scope…Continue Reading »
» In any organization whether profit or non profit oriented the main purpose of the organization is to achieve its objective. The objectives cannot be achieved in a vacuum there must be a clearly set strategy that management should use in order to meet these objectives. Many businesses fail to real…Continue Reading »
» ABSTRACT Libraries have been an important part of educational and information sector of any school. The success of any library largely depends on proper management. Several libraries have suffered failure as a result of inadequate management and incapacitations in handling sensitive in…Continue Reading »
» ABSTRACT This study was intended to evaluate the effect of computer usage on academic performance of students. This study was guided by the following objectives; To examine the relationship between computer usage and academic achievement of secondary school students in Nigeria, To examine the effect…Continue Reading »
» A sales organization could be defined as any one organization which consists of a group of people brought together to participate in a common effort direct toward accomplishing certain goals still and (unify).In overall marketing activities, sales management is a prominent and distinct function. …Continue Reading »
» Banking Industry has to be good at developing new products. It must also manage them in the face of changing tastes, technologies, Interest rates, exchange rate and competitions. Every product seems to go through a life cycle. It must go through several phases, and eventually die as new products …Continue Reading »
» ABSTRACT The study based on public relation and it’s impact in the banking industry (a case study of GTbank Kaduna branch). The study adopted survey research method using questionnaire as the instrument for gathering data. In writing this project, the research begin with a general introduc…Continue Reading »
» ABSTRACT This study was intended to evaluate the effect of ICT usage on academic performance of students. This study was guided by the following objectives; To examine the relationship between computer usage and academic achievement of HNAUB student, To examine the effectiveness of computer us…Continue Reading »
» POVERTY AND UNEMPLOYMENT IN NIGERIA: CAUSES, EFFECTS AND REMEDIES ABSTRACT This study is an econometric method of research that analyzed the causes, effects and remedies of poverty and unemployment in Nigeria. It covered a period of 20 years 1991 2010 hence a time series analysis descriptive s…Continue Reading »
» According to Peter Druker (1986) he said that the aim of aim of marketing information system (MIS) is to know and understand the customer so well that the product or services rendered will be key to marketing decisions. He further said that, many business firms lack information sophistication…Continue Reading »
» TABLE OF CONTENTSTitle Page                                                                iDeclara…Continue Reading »
» ABSTRACT The objective of this study is to assess the recapitalization policy and the banks performance in Nigeria, also to know the history of recapitalization policy and how it has fare over the years, and the benefit of this recapitalization to Nigeria banks. Data were sourced from secondary sour…Continue Reading »