» CHAPTER ONE INTRODUCTION 1.1 Background to the Study The mass media have a prominent role it plays in the society. Mass media through its programmes serve as beacon of example to it audience. The media is known for setting agenda among its audience. Through the normative functions of t…Continue Reading »
» INTRODUCTION 1.0 Background to the study It is universally accepted that, radio is one of the most ubiquitous, the most effective and cheapest medium of communication available to man. Today, it provides the opportunity to send information widely across the globe. Radio wills a lot of pow…Continue Reading »
» ABSTRACT Television for decades has constituted a major part of the media; television is clearly an essential medium. The study examined the residents of Essien Udim Local government Area with a view to finding out their viewership habits. It’s objectives was to find out how frequently the resi…Continue Reading »
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF THE STUDY In the pursuit for strong and stable relations, most of the public relations practitioners in Nigeria use different kinds of media for effective communication. Before we go into the topic proper lets first of all und…Continue Reading »
» Abstract The study investigated the perception of Chief Executive Officers on the application of Public Relations in management. The population of the study was the Chief Executive Officers of the following organisations: Emmppek Engineering Limited and El Hanan Ventures Limited. The research met…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.0 BACKGROUND OF THE STUDY Marketing concept is a customer oriented philosophy which states that customer’s satisfaction is the economic and social justification of firm’s corporate existence. These philosophies hold that the company should be customer oriented. …Continue Reading »
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY Internal marketing strategy is a concept that is aimed at driving the internal firms product personified in the employees. Therefore, this concept s…Continue Reading »
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY Today’s world is characterized by major changes in market and economic conditions, coupled with rapid advances in technologies. In other to ensure future success in the market companies invest in marketing research on New Product …Continue Reading »
» ABSTRACT The purpose of this study was to ascertain Pricing Effects on Consumption of Champion Lager Beer in Uyo Metropolis. The Ex post Facto design was adopted for this study. Data for the study were obtained through questionnaire administered on 351 respondents which was determined using the Krej…Continue Reading »
» ABSTRACT This study was conducted to evaluate the effects of motivation on sales force performance in Guinness Nigeria Plc and MTN in South East. The major objective of this work is to examine the comparative implications of motivation on sales force performance in manufacturing and service companie…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of the study Marketing has over the years advanced from various concepts and philosophies, which include the production concept, selling concepts, and product concepts. The marketing concept is viewed from the customers orientation philosophy which …Continue Reading »
» ABSTRACT This project examined the role service delivery in accessing completive advantage in marketing – using specifically Airtel Nigeria Plc. Thus, the project had the following as object (i) to determine what constitutes effective customer service for a typical service – oriented telecoms co…Continue Reading »
» ABSTRACT Social media is recognized as a tool of mass education whether constructive or destructive. Its use has been greatly appreciated on different platforms. This study on the perception of Port Harcourt Residents of the Social Media Report on the 201…Continue Reading »
» BARRIERS TO INTERNET AND E COMMERCE USE BY WOOD PRODUCTS EXPORT FIRMS IN GHANA (Case firms: Coppon Wood Processing Limited and Yenok Wood Products Limited) ABSTRACT Internet and e commerce use for export marketing enables export firms to reach the mass and ensure profitability as it removes…Continue Reading »
» ABSTRACT This study investigated locus of control, job status and gender as predictors of perceived job insecurity among bank workers. Two hundred (200) bank workers (122 males and 78 females) drawn from first bank Plc, fidelity bank Plc, zenith bank Plc, Union bank Plc and Access bank P…Continue Reading »
» TABLE OF CONTENT Title page Approval page Dedication Acknowledgment Abstract Table of content CHAPTER ONE –INTRODUCTION 1.1 Background of the study 1.2 Statement of the problem 1.3 Objectives of the study 1.4 Research qu…Continue Reading »
» Abstract A popular slogan used in various association all over the country say “Unity and Progress” another says “Peace and Unity”. One thing stands out for these two slogans, and that is the fact that the actualization of one thing depends on the…Continue Reading »
» FOREIGN DIRECT INVESTMENT AND POVERTY REDUCTION IN NIGERIA (REGRESSION ANALYSIS USING OLS) TABLE OF CONTENT Title page Approval page Dedication Acknowledgment Abstract Table of content CHAPTER ONE –INTRODUCTION 1.1 Background of the study 1.2 S…Continue Reading »
» (A CASE STUDY OF BUREAU OF PUBLIC PROCUREMENT) ABSTRACT Public procurement is the process by which governments buy inputs for vital public sector investments. Those investments, both in physical infrastructure and in strengthened institutional an…Continue Reading »
» GOVERNMENT EXPENDITURE AND AGRICULTURAL PRODUCTION IN NIGERIA 2010 2017 ABSTRACT Over the years, Agriculture has proved to be the strongest means of livelihood all over the world. The produce from agriculture has been immense and the growth has been steadily…Continue Reading »
» FINANCIAL INFORMATION AS A TOOL FOR MANAGEMENT DECISION MAKING (A CASE STUDY OF CHAMPION BREWERIES) TABLE OF CONTENT CHAPTER ONE: INTRODUCTION 1.1 Background of the study 1.2 Problem statement 1.3 Purpose of the study 1.4 Significance…Continue Reading »
» AN ASSESSMENT OF ANTI CORRUPTION CRUSADE UNDER GOODLUCK JONATHAN AND MUHAMMADU BUHARI ADMINISTRATION IN NIGERIA INTRODUCTION 1.1 Background of the Study Corruption has destroyed the basic concept of the Rule of Law in Nigeria. In Nigeria the law has lost much of its operational force as peopl…Continue Reading »
» TABLE OF CONTENTS …Continue Reading »
» CHAPTR 1 5 DELIVERY WITHIN 5 WORKING DAYS…Continue Reading »
» CHAPTER 1 5 DELIVERY WITHIN 5 WORKING DAYS…Continue Reading »
