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• 1. THE IMPACT OF AGRICULTURAL DEVELOPMENT PROGRAMMES ON THE ECONOMY

  » THE IMPACT OF AGRICULTURAL DEVELOPMENT PROGRAMMES ON THE ECONOMY CHAPTER ONE INTRODUCTION 1.1 Background of the Study Agriculture is the foundation and bedrock upon which the development of stable human community has depended on throughout the whole universe such as rural and urban communities. It is concerned with the husbandry of crops and animals for food and other purpose. The study of the his...Continue Reading »

  Item Type: Project Material |  60 pages |  0 engagements | 

• 2. THE IMPACT OF ADVERTISING TECHNIQUES AND STRATEGIES ON COMPANY SALES AND PRODUCT...

  » THE IMPACT OF ADVERTISING TECHNIQUES AND STRATEGIES ON COMPANY SALES AND PRODUCT ACCEPTABILITY CHAPTER ONE INTRODUCTION 1.1 Background Of The Study For the purpose of this research, advertising is a communication strategy employed by individual retailers, business organizations or large corporations to draw the attention of the public to their product and services. It is a paid form of non persona...Continue Reading »

  Item Type: Project Material |  50 pages |  0 engagements | 

• 3. THE IMPACT OF ADVERTISING ON THE DEVELOPMENT OF THE MEDIA

  » THE IMPACT OF ADVERTISING ON THE DEVELOPMENT OF THE MEDIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Advertising has been defined as “a powerful communication force and a vital marketing tool helping to sell goods and services, image and ideas…”(Wright1983:8).Advertising may also be seen as “a group of activities aiming at and including dissemination of information in any paid p...Continue Reading »

  Item Type: Project Material |  58 pages |  0 engagements | 

• 4. THE IMPACT OF ADVERTISING ON THE BUYING HABIT OF RURAL DWELLERS

  » THE IMPACT OF ADVERTISING ON THE BUYING HABIT OF RURAL DWELLERS CHAPTER ONE INTRODUCTION 1.1   Background to the Study Historically,there has been a gap in information communication between the sellers and the buyers. This resulted from massive production of different varieties of product by different producers. In order to publicize such products, advertising becomes inevitable. In a capitalist...Continue Reading »

  Item Type: Project Material |  53 pages |  0 engagements | 

• 5. THE IMPACT OF ADVERTISING ON SALES OF MOBILE PHONE IN ENUGU METROPOLIS

  » THE IMPACT OF ADVERTISING ON SALES OF MOBILE PHONE IN ENUGU METROPOLIS CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The sophisticate of the socio economic and political environment of the world has introduced a state of urgency and style human affairs are conducted. There is an increasing awareness about the fact that does for instance in a race, the winner is the shorted possible time, in...Continue Reading »

  Item Type: Project Material |  56 pages |  2 engagements | 

• 6. THE IMPACT OF ADVERTISING ON CUSTOMER PATRONAGE

  » THE IMPACT OF ADVERTISING ON CUSTOMER PATRONAGE CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY Advertising is one of major ways in which sellers use in order to stimulate demand for goods and services; therefore, it is a communication function which likes customers with the producer. Kotler (1990:450) “Advertising is undertaking to increase campaign on sales, and this can be done onl...Continue Reading »

  Item Type: Project Material |  59 pages |  4 engagements | 

• 7. THE IMPACT OF ADVERTISING ON BUSINESS PROFITABILITY

  » THE IMPACT OF ADVERTISING ON BUSINESS PROFITABILITY   CHAPTER ONE INTRODUCTION 1.1     BACKGROUND OF THE STUDY Advertising over the years has been an issue of discourse proponent of the dividends of advertising are of the view that advertising still remains the only motivational tool that function as other. However, oppose of this discourse argue that advertising has no justification relative...Continue Reading »

  Item Type: Project Material |  53 pages |  7 engagements | 

• 8. THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLI...

  » THE IMPACT OF ADVERTISING IN THE MARKETING OF HOTEL SERVICES IN ENUGU METROPOLIS (A CASE STUDY OF ZODIAC HOTEL LTD) CHAPTER ONE INTRODUCTION 1.1     BACKGROUND OF THE STUDY Hotel services have played a functional role in the life of our people.  Hotel industry is the engine room for effective communication and al l business transactions within and outside the country.  A mere mentioning of t...Continue Reading »

  Item Type: Project Material |  54 pages |  1,905 engagements | 

• 9. THE IMPACT OF ADVERTISING AND PROMOTIONAL STRATEGIES ON ORGANIZATION

  » THE IMPACT OF ADVERTISING AND PROMOTIONAL STRATEGIES ON ORGANIZATION CHAPTER ONE INTRODUCTION 1.1 Background of the Study Advertising consist of all the activities in presenting to a group. A non personnel, oral or visual, openly sponsored message regarding the products, services or ideas this messages are spread through one or more media and is paid for by an identified sponsor. First there is a ...Continue Reading »

  Item Type: Project Material |  55 pages |  17 engagements | 

• 10. THE IMPACT OF ACCOUNTING ON ORGANIZATION EFFECTIVENESS A CASE STUDY OF THE FEDER...

  » THE IMPACT OF ACCOUNTING ON ORGANIZATION EFFECTIVENESS A CASE STUDY OF THE FEDERAL PAY OFFICE CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The management and control of the public fund is the heart of government administration. This calls for the need for an acceptable accounting system that will comprehensively prefer solution to the accounting needs of the government on public funds is g...Continue Reading »

  Item Type: Project Material |  50 pages |  3,440 engagements | 

• 11. THE IMPACT OF ACCOUNTING INFORMATION ON LENDING DECISION OF COMMERCIAL BANKS IN ...

  » THE IMPACT OF ACCOUNTING INFORMATION ON LENDING DECISION OF COMMERCIAL BANKS IN NIGERIA CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF THE STUDY   In mobilizing savings and allocating scarce resources between                 competing   ends,   commercial   banks    and   other financial institutions occupy a very important position in the Nigerian economy: In contemp...Continue Reading »

  Item Type: Project Material |  60 pages |  0 engagements | 

• 12. THE IMPACT AND EFFECTIVENESS OF JUDICIAL PROCEEDING AND DEMOCRATIC GOVERNMENT IN...

  » THE IMPACT AND EFFECTIVENESS OF JUDICIAL PROCEEDING AND DEMOCRATIC GOVERNMENT IN NIGERIA CHAPTER ONE INTRODUCTION 1.1  BACKGROUND OF THE STUDY Judiciary is the third arm of government. The formation of government is specifically for peace and protection of life and property in the society as well as protection and promotion of democratic dividend. The agreement for the formation of government was...Continue Reading »

  Item Type: Project Material |  53 pages |  0 engagements | 

• 13. THE HISTORY OF NATIONAL THEATRE

  » THE HISTORY OF NATIONAL THEATRE CHAPTER ONE INTRODUCTION 1.1     BACKGROUND OF THE STUDY Theatre arose as a performance of ritual activities that did not require initiation on the part of the spectator. This similarity of early theatre to ritual is negatively attested by Aristotle, who in his Poetics defined theatre in contrast to the performances of sacred mysteries: theatre did not require t...Continue Reading »

  Item Type: Project Material |  59 pages |  0 engagements | 

• 14. THE GROWTH AND CONTRIBUTION OF LIFE ASSURANCE BUSINESS IN NIGERIA

  » THE GROWTH AND CONTRIBUTION OF LIFE ASSURANCE BUSINESS IN NIGERIA   CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The development of life assurance can be traced back to as far back as 1983. It was in this year that we have the first evidence of life assurance known today. A policy was taken on 18th June 1985 on the life of William Gibbons for a sum of 382. The contract was for twelve mont...Continue Reading »

  Item Type: Project Material |  50 pages |  0 engagements | 

• 15. THE GLOBAL REVOLUTION IN MILITARY AFFAIRS AND COMBAT EFFECTIVENESS: CHALLENGES ...

  » THE GLOBAL REVOLUTION IN MILITARY AFFAIRS AND COMBAT EFFECTIVENESS: CHALLENGES AND PROSPECTS FOR THE NIGERIAN ARMED FORCES CHAPTER ONE INTRODUCTION   1.1 BACKGROUND OF THE STUDY Weapons technology has progressed within the last century. Munitions can now be delivered with unprecedented precision; surveillance and reconnaissance systems can provide amazingly detailed information about hostile forc...Continue Reading »

  Item Type: Project Material |  58 pages |  0 engagements | 

• 16. THE FACTORS RESPONSIBLE FOR PUPILS LATENESS TO SCHOOL IN PRIMARY SCHOOL

  » THE FACTORS RESPONSIBLE FOR PUPILS LATENESS TO SCHOOL IN PRIMARY SCHOOL CHAPTER ONE INTRODUCTION 1.1     BACKGROUND OF THE STUDY Lateness to school started long ago, every where in a way that cannot be controlled in recent time. The problem of lateness has eaten deep into Nigeria children the problem of pupils lateness to school has now turn to national problem. Lateness merely means arriving ...Continue Reading »

  Item Type: Project Material |  55 pages |  0 engagements | 

• 17. THE FACTORS AFFECTING READING CULTURE OF STUDENTS IN THE UNIVERSITY

  » THE FACTORS AFFECTING READING CULTURE OF STUDENTS IN THE UNIVERSITY CHAPTER ONE INTRODUCTION 1.1     Background to the Study The high demand for elimination of illiteracy has in various forms elicited response from the Nigerian Government. This has resulted in the government declaration of Universal primary Education (UPE) in 1976 and the Universal Basic Education (UBE) in 2003 which increased...Continue Reading »

  Item Type: Project Material |  54 pages |  0 engagements | 

• 18. THE FACTORS AFFECTING ASSESSMENT OF WRITING WITH PARTICULAR REFERENCE TO TEACHER...

  » THE FACTORS AFFECTING ASSESSMENT OF WRITING WITH PARTICULAR REFERENCE TO TEACHERS’ FEEDBACK AT SSS II LEVEL   CHAPTER ONE INTRODUCTION 1.1 Background to the study The four basic language skills are listening, speaking, reading and writing. Writing is described as the most difficult of the four language and communication skills and the last of the skills to be acquired (Maduekwe, 2007; 157). Wri...Continue Reading »

  Item Type: Project Material |  57 pages |  0 engagements | 

• 19. THE EXTENT OF USE OF INSTRUCTIONAL MATERIALS FOR EFFECTIVE TEACHING-LEARNING OF ...

  » THE EXTENT OF USE OF INSTRUCTIONAL MATERIALS FOR EFFECTIVE TEACHING LEARNING OF TECHNICAL EDUCATION IN JUNIOR SECONDARY SCHOOL   CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY The educational sector in Nigeria is in continuous change with the advancement in the level of technology and introduction of teaching aids. The effectiveness of the use of instructional materials for the teaching and lea...Continue Reading »

  Item Type: Project Material |  50 pages |  0 engagements | 

• 20. THE EXTENT OF LIABILITY OF BANKS FOR E-BANKING FRAUD

  » THE EXTENT OF LIABILITY OF BANKS FOR E BANKING FRAUD   CHAPTER ONE INTRODUCTION 1.1 Background to the study With the global use of progressively more sophisticated internet and information technology (Papazoglou, 2003), electronic banking is developing as a key channel for banking businesses (Wei et al., 2012). Globally, remote banking is regarded as a characteristic of the new economy, which inv...Continue Reading »

  Item Type: Project Material |  52 pages |  0 engagements | 

• 21. THE EXAMINATION OF THE IMPACT OF VOCATIONAL STUDIES ON GRADUATE TRAINEES

  » THE EXAMINATION OF THE IMPACT OF VOCATIONAL STUDIES ON GRADUATE TRAINEES CHAPTER ONE INTRODUCTION 1.1 Background of the study Vocational education and training as defined by UNESCO (2010, p. 9) is "an educational process leading to the acquisition of practical skills, attitudes, knowledge and skills" knowledge of the occupations in various sectors of the social economy and social life. "VET as an ...Continue Reading »

  Item Type: Project Material |  59 pages |  0 engagements | 

• 22. THE EVALUATION OF METHODIST MISSIONARY ACTIVITIES IN NKANULAND (1910-2000).

  » THE EVALUATION OF METHODIST MISSIONARY ACTIVITIES IN NKANULAND (1910 2000).   CHAPTER ONE INTRODUCTION   1.1                 Background to the Study From creation humanity has been an extension of God’s aims to reach out to the lost generations and to shape up the spiritual, political and economic landscape of any nation. A Nation’s existence can be meaningful only when God i...Continue Reading »

  Item Type: Project Material |  51 pages |  0 engagements | 

• 23. THE ETHICAL AND SOCIAL RESPONSIBILITY OF THE PURCHASING PRACTICE IN INDUSTRIES

  » THE ETHICAL AND SOCIAL RESPONSIBILITY OF THE PURCHASING PRACTICE IN INDUSTRIES CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Purchasing had been practiced right from ancient times. Organizational purchasing started in Nigeria Seriously after Independence. Before Independence, the Industry was mainly administrative and not manufacturing, manufacturing firm started shortly after Independence ...Continue Reading »

  Item Type: Project Material |  58 pages |  2,077 engagements | 

• 24. THE ELECTRONIC MEDIA AS A CHANNEL FOR CREATING AWARENESS AND MOBILIZING PUBLIC ...

  » THE ELECTRONIC MEDIA AS A CHANNEL FOR CREATING AWARENESS AND MOBILIZING PUBLIC SUPPORT IN NATIONAL DEVELOPMENT   CHAPTER ONE INTRODUCTION 1.1     Background of the study The  media  play  vital  role  in  the  national  development  of  any  nation,  they  provide information,  education,  entertainment,  integration  and  social  interaction  in  a  country  by giving�...Continue Reading »

  Item Type: Project Material |  57 pages |  0 engagements | 

• 25. THE EFFICACY OF INFORMATION TECHNOLOGY AND COMMUNICATION [ICT] ON ORGANISATIONAL...

  » THE EFFICACY OF INFORMATION TECHNOLOGY AND COMMUNICATION [ICT] ON ORGANISATIONAL PERFORMANCE CHAPTER ONE INTRODUCTION 1.0      BACKGROUND OF THE STUDY Today’s business environment is very dynamic and undergoes rapid changes as a result of technological innovation, increased awareness and demands from customers. Business organisations, especially the banking industry of the 21st century oper...Continue Reading »

  Item Type: Project Material |  54 pages |  0 engagements |