1. AWARENESS AND INFLUENCE OF SUBSCRIBER IDENTITY MODULE (SIM) PORTING AS A MARKETI...

» Abstract Basically, Nigerian consumers of mobile telecommunications services had to lose their telephone numbers and adopt new ones when switching from one mobile network provider to another and to prevent this ugly situation SIM porting was launched on April 22, 2013 by the Nigerian Telecommunications Commission (NCC). Mobile Number Portability (MNP) is a service that enables mobile telephone use...Continue Reading »

Item Type: Project Material | 50 pages | 5,028 engagements |

2. TELEVISION ADVERTISEMENT OF MILO BEVERAGE ON CONSUMERS PURCHASING HABIT AMONG RE...

» ABSTRACT Television as an audio visual platform shows products and services as it is in a persuasive and enticing manner which placed it over others mass media, it is on this impression the research examines television advertisement of Milo beverage on consumers purchasing habit among Uyo residents. Cross sectional survey research method was used as a quantitative design. Data were collected using...Continue Reading »

Item Type: Project Material | 50 pages | 5,584 engagements |

3. CULTURAL IMPACT ON WOMEN EDUCATION

» Abstract Culture plays a crucial role in the formation, social development, socialization and entire personality composition of every member of a particular society. The research is thrust to examine cultural impact on women education in some selected communities in Arochukwu local government area of Abia state. Survey research methodology was used coupled with 200 respondents who were mainly wome...Continue Reading »

Item Type: Project Material | 50 pages | 5,405 engagements |

4. ROLE OF RADIO IN ACHIEVING MILLENNIUM DEVELOPMENT GOALS (MDGs)

» Abstract The United Nations Millennium Development Goals are 8 goals that all 189 UN Member States have agreed to try to achieve by the year 2015. The United Nations Millennium Declaration, signed in September 2000 commits world leaders to combat poverty, hunger, disease, illiteracy, environmental degradation, and discrimination against women. It is against this background that the research examin...Continue Reading »

Item Type: Project Material | 50 pages | 5,485 engagements |

5. ROLE OF RADIO IN MOBILISING ELECTORATE TOWARDS PARTICIPATING IN GOVERNORSHIP ELE...

» Abstract The flexibility of radio makes it a unique tool in reaching diverse audience including those in rural area on socio economy and political matters. It is on this notion that this examines the role of radio in mobilising electorate towards participating in 2016 Ondo state Governorship election in Akure. Survey research method was adopted coupled with 200 copies of questionnaires that were p...Continue Reading »

Item Type: Project Material | 50 pages | 4,962 engagements |

6. AN ASSESSMENT OF THE ROLE OF MASS MEDIA IN REBRANDING NIGERIA

» ABSTRACT This study examines the role of mass media in rebanding Nigeria with attention on the Nigerian Television Authority. The role of the media is an indispensable tool that ensuring national and international development, before any country can attain the peak of her success. The contribution of the media cannot wished away, rebranding of Nigeria must be a collective goal both media an...Continue Reading »

Item Type: Project Material | 50 pages | 5,620 engagements |

7. IMPACT OF RADIO IN POLITICAL MOBILISATION OF ELECTORATE

» Abstract The research examines the impact of radio on political mobilization of the electorate with a study of Ibadan North Local Government. Without doubt mass media particularly radio plays a very prominent role in political and socio economic development of society. Because of the accessibility of radio signal in every nooks and crannies of society it is very rich in educating, enlightening, mo...Continue Reading »

Item Type: Project Material | 50 pages | 5,498 engagements |

8. ROLE OF RADIO AND INTERPERSONAL COMMUNICATION IN THE ERADICATION OF MALARIA

» CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY Malaria kills a child somewhere in the world every minute. It infects approximately 219 million people each year (range 154 – 289 million), with an estimated 660,00 deaths, mostly children in Africa. Ninety percent of malaria deaths occur in Africa, where malaria accounts for about one in six of all childhood deaths. The disease also contributes g...Continue Reading »

Item Type: Project Material | 50 pages | 5,634 engagements |

9. ROLE OF RADIO IN PROPAGATING YORUBA CULTURE

» CHAPTER ONE Introduction 1.1 Background to the study Culture entails peoples’ way of life. Culture refers to the cumulative deposit of knowledge, experience, belief, values, attitudes meanings, hierarchies, religion, notion of time, roles, concept of the universe, and material objects, possessions acquired by a group of people in the course of generation throug...Continue Reading »

Item Type: Project Material | 50 pages | 6,687 engagements |

10. THE IMPACT OF SOCIAL MEDIA ON MODERN JOURNALISM PRACTICES IN NIGERIA

» ABSTRACT The aim of this study was to determine the impact of social media on modern journalism practices in Nigerian with a focus on journalists within Lagos metropolis. As the inception of information communication technology such as the internet has made it possible to find out about events without actually being there. Journalists can report news across the world over the internet. Throughout ...Continue Reading »

Item Type: Project Material | 50 pages | 6,691 engagements |

11. INFLUENCE OF BILLBOARD ADVERTISEMENT IN THE PROMOTION OF LUX SOAP

» ABSTRACT This study examined the influence of billboard advertisement in the promotion of lux soap. Advertising is one of the tools used for persuasive communication to target audience. Advertising is the communication relayed from companies to persuade an audience to purchase their products. For the sake of the effectiveness of the result of this research, a critical review to related literature...Continue Reading »

Item Type: Project Material | 50 pages | 6,181 engagements |

12. THE EFFECT OF CONSUMER PERCEPTION ON ADVERTISING MESSAGE ON BUYING BEHAVIOUR

» CHAPTER ONE 1.0 INTRODUCTIONThe main objective of this research is to identify the effect of consumer perception on advertising message on buying behavior, a case study of Unilever Nigeria Plc.This research was carried out from quantitative perception and utilized in depth interviews to gather most of the fact. Questionnaires were also used but it’s finding simply supported data’s collected th...Continue Reading »

Item Type: Project Material | 50 pages | 6,302 engagements |

13. INFLUENCE OF GRAPHICS COMMUNICATION ON THE NEWSPAPER PUBLICATION AND PATRONAGE

» Abstract The study examines the influence of graphics in the newspaper publication with focus on the Punch newspaper. Graphics plays a very prominent role in newspaper and in the print media generally. It communicates messages even to the illiterates. Findings show that graphics draw the attention of readers to the most prominent news and issue especially when placed at the front page of a news...Continue Reading »

Item Type: Project Material | 50 pages | 6,451 engagements |

14. INFLUENCE OF MEDIA CREDIBILITY ON NEWS CONSUMPTION AMONG CIVIL SERVANTS

» Abstract The research is on the thrust to examine the effect of media credibility on news consumption among civil servants in Osogbo. The research was anchored on Perception Theory and Uses and Gratification Theory respectively which means that civil servants in Osogbo use the media based on their need and there was no two people that share same gratifications at all time. Survey research method...Continue Reading »

Item Type: Project Material | 50 pages | 6,901 engagements |

15. ROLE OF PUBLIC RELATIONS IN ENHANCING PEACE IN HIGHER INSTITUTIONS

» Abstract The study examined the role of public relations in enhancing peace in higher institutions particularly in Osun State Polytechnic, Iree. Public relations has remained a powerful tool in building and maintaining mutual understanding in every organization including creating and maintain good rapport between and among its various public. It also helps in building good image and satisfy the ne...Continue Reading »

Item Type: Project Material | 50 pages | 6,923 engagements |

16. POLITICAL PARTIES AND DEMOCRTIC DEVELOPMENT IN NIGERIA (A STUDY OF 2007 - 2015 ...

» POLITICAL PARTIES AND DEMOCRTIC DEVELOPMENT IN NIGERIA (A STUDY OF 2007 2015 ELECTIONS IN NIGERIA) 1.0 INTRODUCTION 1.1 BACKGROUND TO THE STUDY The concept democracy has gained world recognition as the most accepted system of government. The call for freedom and democracy echoes like a thunder across the globe. The global acceptance of ‘ liberal democracy’ as a major ve...Continue Reading »

Item Type: Project Material | 73 pages | 6,382 engagements |

17. IMPACT OF MASS MEDIA CAMPAIGN ON REDUCTION OF MALARIA

» Abstract This research revolved on the Impact of the Mass Media campaign in reducing malaria disease with a focus on the residents of Boripe local government area of Osun state. It is evident from the findings of this study that mass media especially radio and television are playing a very crucial role in reducing malaria and maternal death among people through regular sensitization and education ...Continue Reading »

Item Type: Project Material | 50 pages | 5,364 engagements |

18. INFLUENCE OF BILLBOARD ADVERTISEMENT IN PROMOTING DARK AND LOVELY HAIR RELAXER T...

» Abstract The research examines the influence of billboard advertisement in promoting Dark and Lovely Hair Relaxer on pedestrians in Lagos metropolis. The core objective of the research was to find out whether billboard advertisement influence buying habit of consumers of Dark and Lovely Hair Relaxer and to what extent. Without mincing words, it is obvious that billboard is one of the effective adv...Continue Reading »

Item Type: Project Material | 50 pages | 5,337 engagements |

19. THE IMPACT OF RADIO ON POLITICAL PARTICIPATION

» CHAPTER ONE 1.0 Introduction 1.1 Background to the Study Political participation is a process through which individuals or groups of citizens get involved in designing representative decision makers to enhance an effective governance and societal welfare. The participation can come in form of voting, rally, contesting, partnership, among others. ...Continue Reading »

Item Type: Project Material | 50 pages | 9,662 engagements |

20. THE IMPACT OF WOMEN IN ADVERTISEMENT

» CHAPTER ONE 1.0 Introduction 1.1 Background of the Study It is rare these days to see adverts on either print or broadcast media without women playing prominent and visible roles, which range from complementary, subjective, subordinate to major actors in most television adverts. These roles may be ascribed by men who may not only enhance the product being advertised, but add col...Continue Reading »

Item Type: Project Material | 50 pages | 6,325 engagements |

21. THE NIGERIA PRESS AND ETHICS OF JOURNALISM PROFESSION

» CHAPTER ONE1.0 Introduction1.1 Background to the StudyTruth is either nailed to a bleeding cross, or it dons a variegated cloak. That is the nexus between the ‘brown envelope’ syndrome and the cancer of corruption. Siyan Oyeweso (2009).Journalism practice wields such enormous powers and calls for the highest standards of ethics and commitment to truth. Ethics and truth in journalism have assum...Continue Reading »

Item Type: Project Material | 50 pages | 5,641 engagements |

22. PROBLEMS OF PRIVATE MEDIA MANAGEMENT IN NIGERIA

» 1.2 STATEMENT OF THE RESEARCH PROBLEM The research x ray the problems and prospects of private media management with a particular reference to a single private broadcast media using African Independent Television. No doubt to say the fact that management is not a bed of rose. With this backdrop, management has some problems in managing, controllin...Continue Reading »

Item Type: Project Material | 50 pages | 6,260 engagements |

23. RELEVANCE OF PUBLIC RELATIONS IN HEALTH INSTITUTIONS

» CHAPTER ONE 1.0 INTRODUCTION 1.1 Background to the Study Whether an organization is profit oriented, non profit oriented, public or private there is need for understanding between the internal or external publics. Similarly for any serious organization to grow, survive and maintain its reputation at all time there is need to involve public relations ...Continue Reading »

Item Type: Project Material | 50 pages | 4,870 engagements |

24. ROLE OF COMMUNITY NEWSPAPERS IN POLITICAL AWARENESS

» Abstract Basically the study focuses attention on the Role of Community Newspaper in Political Awareness with a case study of Boripe Local Government. Newspaper has over the years performs a very crucial role in the socio political and economic development of Nigeria since the first community newspaper of Iwe Iroyin Fun Awon Egba. Newspaper often referred to as the fourth estate of realm because o...Continue Reading »

Item Type: Project Material | 50 pages | 4,767 engagements |

25. ROLES OF PRINT MEDIA IN CREATING AWARENESS AGAINST DRUG ABUSE

» CHAPTER ONE 1.0 Introduction 1.1 Background to the Study Mass media have been a major agent of socialization and tools for social changes especially now that people depend on message from mass media. The potential power of the mass media to help solve social problems. Television, radio and print advertising can entice people to buy a wide range of products and services, and television ...Continue Reading »

Item Type: Project Material | 50 pages | 7,818 engagements |

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