» Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their products and services on social media especially facebook while many students patronise…Continue Reading »
» Abstract This study evaluate the perception and thinking of people living in Lagos and cities on media coverage of boko haram insurgency that has since been a threat to national security and economy decline. The study became essential because of the atmosphere in which Nigerians in the cities operat…Continue Reading »
» ABSTRACT On the yearly basis universities, polytechnics, media colleges and institutes are graduating students hopefully to work in form of the media but the reverse appears to the case among the students particularly female ones who prefer other careers. This opinion require the empirical studies t…Continue Reading »
» ABSTRACT Advertising has been identified as one of the factors that increase the likelihood of alcoholic beverage consumption especially among the youth (Alcohol Concern, 2013). Through the use of advertising execution techniques such as humour, celebrity endorsement and music, advertisers are able …Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of the study Film is indeed an important art and craft of mankind. It is also based on the projection of all still images in a continuous manner and at high speed in a way that seem moving images. The film medium is based on creative expr…Continue Reading »
» CHAPTER ONE INTRODUCTION 1.1 Background of the Study The Internet continues to evolve into a major news source. The internet is the worldwide system of interconnected computers which make use of telecommunication resources. It is defined by Ani (2010) as a network made up of large number of comput…Continue Reading »
