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Project topics and materials on "Optimization of promotional activities"

• 1. THE IMPACT OF PROMOTIONAL ACTIVITIES ON THE PURCHASE OF A COMPANY’S PRODUCT

  » Abstract This research seeks to explore “The impact of promotional activities on the purchase of company’s product using Nigeria Bottling Company Plc. as a case study. It has other objectives such as exposing how promotional activities impact positively on the purchase of a company’s product and the effect these promotional activities have on the purchase of Nigeria Bottling company’s prod...Continue Reading »

  Item Type: Project Material |  50 pages |  4,837 engagements | 

• 2. THE EFFECT OF PROMOTIONAL ACTIVITIES ON THE CONSUMPTION OF A COMPANY PRODUCT

  » ABSTRACT This research work is to investigate the impact of promotional activities on the consumption of a company’s product using MTN Nigeria as a case study. This study discussed the aims, objective of the study, historical background of MTN mobile telecommunication network Nigeria relevance of the study, hypothesis formulation and definition of terms. This study also discussed the research me...Continue Reading »

  Item Type: Project Material |  50 pages |  5,087 engagements |