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Project topics and materials on "Marketing strategies"

• 1. EFFECTIVE OF MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF MANUFACTURING COMP...

  » CHAPTER ONE 1.0 INTRODUCTION:  In Nigeria where the importance of marketing is yet to be fully appreciated, people talk of marketing their products as if they are referring to a particular problem. A successful marketing strategy must tell an organization where they would want to be on a long term basis, that is why it is often said that marketing strategy is a continuous process. It must rest on...Continue Reading »

  Item Type: Project Material |  50 pages |  3,849 engagements | 

• 2. MARKETING STRATEGIES AND THEIR EFFECTS IN SALES EXPANSION IN ORGANISATION

  » CHAPTER ONE 1.0    INTRODUCTION In marketing operations, marketing strategies constitute an important ingredient in sales expansion. The reason is not farfetched, most companies or organizations that make use of marketing strategies in measuring the sales of the company’s products are expanded so as to increase their profit margin. The mechanism for marketing strategies in sales expansion in...Continue Reading »

  Item Type: Project Material |  50 pages |  4,330 engagements | 

• 3. MARKETING STRATEGIES AS A TECHNIQUE FOR PROFIT MAXIMIZATION IN MANUFACTURING ENT...

  » ABSTRACT This research examined marketing strategies as techniques for profit maximization in a manufacturing enterprise (A survey of Guinness Nigeria Plc, Benin City). Many firms do not deem it fit to develop marketing strategies for manufacturing enterprise there by resulting in many products failures in the market. In view of this, the act of undertaking this research is to examine how marketin...Continue Reading »

  Item Type: Project Material |  50 pages |  4,890 engagements | 

• 4. MARKETING STRATEGIES OF COMMUNITY BANKS

  » ABSTRACT The topic of the project is “market strategies of community banks. The aim of this study is to know the extent of customers’ dissatisfaction with community banks services, and to know the organizational objectives that may hinder the growth and development of community banking in Nigeria.   CHAPTER ONE 1.0     INTRODUCTION Marketing will continue to play a significant role in se...Continue Reading »

  Item Type: Project Material |  50 pages |  4,060 engagements | 

• 5. MARKETING STRATEGIES OF COMMUNITY BANKS MARKETING STRATEGIES OF COMMUNITY BANKS

  » ABSTRACT The topic of the project is “market strategies of community banks. The aim of this study is to know the extent of customers’ dissatisfaction with community banks services, and to know the organizational objectives that may hinder the growth and development of community banking in Nigeria. CHAPTER ONE 1.0     INTRODUCTION Marketing will continue to play a significant role in servi...Continue Reading »

  Item Type: Project Material |  50 pages |  4,138 engagements | 

• 6. AN EVALUATION OF MARKETING STRATEGIES OF MOBILE PHONE OPERATOR

  » CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Telecommunication industry in Nigeria from inception has been the absolute monopoly of the federal government. At the initial stage of its development, it was meant to provide effective means of communication for the colonial administration. However after independence it became so obvious that telecommunication services be developed just after t...Continue Reading »

  Item Type: Project Material |  60 pages |  1,081 engagements |