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Project topics and materials on "Language of advertisement"

• 1. A LEXICO-SEMANTIC STUDY OF THE LANGUAGE OF ADVERTISEMENT IN PIDGIN ENGLISH

  » ABSTRACT     This work concern on how the meaning of the words/lexis can be utilized in the language of advertisement in Pidgin English. Furthermore, the result shows that Nigerian pidgin have a significant for advertisement purpose since it combine of both and indignant languages.   CHAPTER ONE     1.0   Introduction   1.1 Background to the study 1.2 Statement of the Problem 1.3 Objective...Continue Reading »

  Item Type: Project Material |  50 pages |  7,542 engagements | 

• 2. THE USE OF FIGURATIVE EXPRESSION IN THE LANGUAGE OF ADVERTISEMENT

  » CHAPTER ONE   1.0   INTRODUCTION   Figurative expressions are forms of styles in which words are used to express more than they mean ordinarily so as to make the idea very emphatic and effective.   On the other hand, hyperbole is one of the figurative expression and it means the use of deliberate expression for emphasis to achieve heightened effect or to produce some effect. In advertisements...Continue Reading »

  Item Type: Project Material |  50 pages |  8,267 engagements |