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Project topics and materials on "Importance of product life cycle"

• 1. IMPORTANCE OF PRODUCT LIFE CYCLE IN MARKETING ORGANIZATION

  » ABSTRACT The importance of the product life cycle in marketing cannot be over emphasized. The rate of product failure in marketing is alarming amount 50% of products introduce failed and the one major contributing factor is the introduction of  the product at a wrong time. When the product that has the prospect of success is introduced at a point of market saturation, it is bound. This project i...Continue Reading »

  Item Type: Project Material |  50 pages |  5,726 engagements |