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Project topics and materials on "Impact of consumer relationship"
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1. THE IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMERS’ SATISFACTION
» CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND OF STUDY In this era of sophisticated business environment, it is imperative that organisation should be more interested in satisfying their customers. As a matter of fact, customers nowadays are becoming more sophisticated than before especially in this new economy (Kotler 2002). That is why banks today must take this as a case to...Continue Reading »
Item Type: Project Material | 50 pages | 5,825 engagements |
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