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Project topics and materials on "Evaluation of packaging"

• 1. THE INFLUENCE OF PACKAGING AS A PROMOTIONAL TOOL IN THE DETERGENT INDUSTRY

  » ABSTRACT This research work was carried out to show that packaging could serve as a promotion tool in the detergent industry, using PZ Cussons Plc Aba as a case study to arrive at a valid study The researcher made effort to pin point the role, importance, problems and challenges facing as regard to the packaging practices.Also steps were taken to determine the possible solution to the above mentio...Continue Reading »

  Item Type: Project Material |  50 pages |  4,162 engagements | 

• 2. THE RELEVANCE OF PACKAGING IN THE MARKETING OF CONSUMER GOODS IN NIGERIA

  » ABSTRACT This research is on the importance of packaging of consumer good in Nigeria. Where by to find out the packaging strategies, understand the meaning, possibilities, advantages and effect of modern packaging structure in modern Nigeria market. This work covers the five chapters on deals with the introduction, background of the study, statement of the problems, purpose of study research quest...Continue Reading »

  Item Type: Project Material |  50 pages |  5,521 engagements |