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1. AN ASSESSMENT OF CONSUMER BEHAVIOR TOWARDS E-HAILING: A CRITICAL REVIEW OF UBER
» AN ASSESSMENT OF CONSUMER BEHAVIOR TOWARDS E HAILING: A CRITICAL REVIEW OF UBER CHAPTER ONE INTRODUCTION 1.1 Background of the study Globally, in recent years, there has been a significant growth in the e hailing industry. This growth has led to a shift in customer preferences, resulting in the emergence of a new customer segment with distinct needs. Meeting these needs through the development of ...Continue Reading »
Item Type: Project Material | 54 pages | 2,017 engagements |
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