THE ROLE OF ACCOUNTING RATIO ANALYSIS IN MEASURING FINANCIAL PERFORMANCE OF A FIRM AND AIDING INVESTMENT DECISIONS

ABSTRACT

This study explains the various accoutning ratios that can be used in interpreting financial statements of businesses to determine the financial position of the firm as well as aid investors to make informed decisions. Questionnaires were distributed to 25 manament and non-management staff of MTN Uyo Office. Both primary and secondary sources of data was used for the study.The data Collected via the primary data sources were analyzed using simple averages and percentages. After ratios analysis conducted on the chapter four, mode at 95 level of confidence (5% level of significance).  Finally, it was established that ratios analysis evils business decision.

TABLE OF CONTENTS
Title Page
Certification
Acknowledgements  
Table of Contents
 CHAPTER ONE
INTRODUCTION
Background Information
Statement of Problem  
Objectives of the Study
Research Question 
Significance of the Study
Scope of the Study 
Limitation of Study
Definition of Terms used in the Study

CHAPTER TWO

Introduction
Financial Statement Analysis 
Parties Interested in Financial Statement Analysis
Objectives of Financial Statement analysis
Sources of Information for financial 
Statement Analysis
Tools and Techniques of Financial 
Statement Analysis
Uses and Objectives of Ratio Analysis  
Types of Ratio Analysis
Univariate Ratio Analysis   
Multivariate Ratio Analysis  
Limitations of Ratio Analysis
Reference 

CHAPTER THREE

RESEARCH METHODOLOGY
Introduction   
Research Design
Data Collection Technique 
Population
Sample Size and Sampling Technique
Instrument for Data Collection 
Reference

PRESENTATION, ANALYSIS AND INTERPRETATION OF DATA
Introduction
Data presentation and Analysis
CHAPTER FIVE

SUMMARY, CONCLUSION AND RECOMMENDATIONS

Introduction  
Summary and Discussion of Findings

BIBLIOGRAPHY APPENDICES

Appendix 1     Research Questionnaire