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Department of Mass Communication | Final Year Research Project Topics | Download Free Projects

  • 21. PERCEPTION OF STUDENTS TOWARDS SOCIAL MEDIA AS MARKETING TOOLS

    » Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their products and services on social media especially facebook while many students patronise the products/services. Respondents admitted that very often they clicked like, share, comment and view...Continue Reading »

    65 pages |  337 engagements | 

  • 22. INFLUENCE OF NEW MEDIA ON INFORMATION ACQUISITION AMONG UNDERGRADUATES

    » Abstract In this era of Information and communication technology, social media especially blog, YouTube, facebook, Whatsapp, twitter, BBM and 2go and many others have revolutionalised and redefined monopoly of news and information by mass media (radio, television, newspaper and magazine industries) as it enhanced citizen participation in news gathering and dissemination. The research investigated...Continue Reading »

    65 pages |  172 engagements | 

  • 23. COMPARATIVE STUDY OF SOCIAL MEDIA AND RADIO STATIONS PREFERENCE FOR ASSESSING NE...

    » CHAPTER ONE 1.0       Introduction 1.1       Background of the Study             More than a century ago, communication between countries involved physical presence. Once, a reporter had to run as fast as possible back to the newsroom after interviewing and tried to beat the competition to print. With the advent of the digital age the role of the journalist changed. The ince...Continue Reading »

    65 pages |  158 engagements | 

  • 24. RISING TREND IN THE USE OF SOCIAL MEDIA NETWORKS BY STUDENTS IN SEEKING INFORMAT...

    » Abstract In this era of Information and communication technology, social media especially facebook, whatsApp, twitter, BBM and 2go and many others have revolutionalised and redefined monopoly of news and information by mass media (radio, television, newspaper and magazine industries) as it enhanced citizen participation in news gathering and dissemination. The study looked into the rising trend i...Continue Reading »

    65 pages |  157 engagements | 

  • 25. IMPACT OF ONLINE NEWS ON THE READERSHIP OF HARDCOPY NEWSPAPERS

    » Abstract The research examines the impact of online news on the readership of hardcopy newspapers among University of Lagos students. Reading from online news websites, blogs, social media are on the increase among students as technology is becoming more advanced to the extent that students can access newspaper online using their Smartphone, GPRS enable phone, therefore, led to the sales of few ...Continue Reading »

    65 pages |  126 engagements | 

  • 26. SOCIAL MEDIA AS AGENDA SETTERS IN THE 2015 GENERAL ELECTION IN NIGERIA

    » Abstract The emergency and rising of social media otherwise known as citizen media in this digital era have revolutionalised the socio economic and particularly political development of Nigeria. It offers platform for political debates, political campaign and political mobilization especially in the 2015 General Election in Obabra Local Government of Cross Rivers state. The research, therefore, ex...Continue Reading »

    65 pages |  94 engagements | 

  • 27. COMPARISM OF SOCIAL MEDIA AND RADIO STATIONS ON THE ASSESSMENT OF NEWS INFORMATI...

    » CHAPTER ONE 1.0       Introduction 1.1       Background of the Study             A century and half ago, communication between countries involved physical presence. Once, a reporter had to run as fast as possible back to the newsroom after interviewing and tried to beat the competition to print. With the advent of the digital age the role of the journalist changed. The incep...Continue Reading »

    65 pages |  76 engagements | 

  • 28. SOCIAL MEDIA AS TOOLS FOR POLITICAL EDUCATION

    » Abstract The study basically examined the influence of social media as tools for political education: a study of Facebook and Twitter in the 2015 Presidential election. The emergency and rising of social media otherwise known as citizen media in this digital era have revolutionalised the socio economic and particularly political development of Nigeria. It offers platform for political debates, pol...Continue Reading »

    65 pages |  88 engagements | 

  • 29. IMPACT OF SOCIAL MEDIA MALARIA CAMPAIGN ON FACEBOOK AND TWITTER AMONG STUDENTS

    » Abstract The research examines the Impact of Social Media Malaria Campaign on Facebook and Twitter using Osun State Polytechnic, Iree as a case study. It is observed that in this era of Information and Communication Technology, social media especially facebook, and twitter have revolutionalised and redefined monopoly of news and information by mass media (radio, television, newspaper and magazine ...Continue Reading »

    65 pages |  80 engagements | 

  • 30. THE PLACE OF SOCIAL MEDIA IN THE PRESENT ICT ERA

    » CHAPTER ONE 1.0    Introduction 1.1    Background to Study Communication is a basic human need and for that reason, man has always found a means of meeting this need. The media, which is an umbrella term for various means of communication, has become an integral part of human life around the world. The earliest forms of personal media, speech and gestures, had the benefit of being easy to us...Continue Reading »

    65 pages |  81 engagements | 

  • 31. SOCIAL AND TRADITIONAL MASS MEDIA AS EFFECTIVE TOOLS OF PUBLIC RELATIONS

    » Abstract The use of social media has increased among consumers around the world, causing an increase in the adoption of social media as tactics and means of sharing information among many public relations professionals. Because this new form of communication is growing at such a rapid pace, it is important to analyze the effect of social media on the practice of public relations because communicat...Continue Reading »

    65 pages |  61 engagements | 

  • 32. PLACE OF TWITTER AS A SOCIAL MEDIUM FOR INFORMATION DISSEMINATION

    » Abstract The research explores Twitter as a medium of communication among University of Lagos. There is no doubt about the fact that the world is in a global village. Today the world is now compressed into a single electronic room where information from far and near are exchanged with a click of mouse and touch of screen. Survey as a quantitative research method was adopted. Data were coll...Continue Reading »

    65 pages |  57 engagements | 

  • 33. INFLUENCE OF NEW MEDIA ON PUBLIC OPINION AND CYBER ACTIVISM AMONG YOUTH ONLINE

    » ABSTRACT This research investigates the influence of new media on public opinion and cyber activism. However, cyber activism or online activism or better called internet activism has been a grown concept on the internet for a long time in Western world but a new innovation in developing or Africa continent as the continent just embraced ICT in less than two decades. Survey research method was adop...Continue Reading »

    65 pages |  69 engagements | 

  • 34. CONTRIBUTIONS OF ICT ON BROADCAST MEDIA IN NIGERIA

    » Abstract The research thrust on the contribution of information and communication technologies on broadcast media performance with a particular reference to Osun State Broadcasting Corporation in the area of news gathering and delivery. In this era of Information and communication technology, social media especially facebook, whatsApp, twitter, digital camera, computer, Smartphone, memory cards, ...Continue Reading »

    65 pages |  82 engagements | 

  • 35. COMPUTER TECHNOLOGY AND MEDIA PRACTICE IN NIGERIA

    » Abstract This research basically looks critically at computer technology and media practice in Nigeria focusing on Akwa Ibom Broadcasting Corporation news gathering and delivery. Computer technology including the internet which is embedded with some facilities or applications like: email, social media (facebook, twitter, instagram, youtube) etc search engines (google, yahoo,bing) etc webcasting (p...Continue Reading »

    65 pages |  71 engagements | 

  • 36. IMPACT OF INFORMATION AND COMMUNICATION TECHNOLOGY ON MASS MEDIA PERFORMANCE

    » Abstract The paper examines the contributions of the emerging technology and platforms such as the internet, teleprompter, GSM, Social media, streaming among other on the media production and distribution particularly in TV Continental (TVC) in consonance with Technological Determinism  and Diffusion of Innovation Theories. Survey research method was adopted as a quantitative research method wit...Continue Reading »

    65 pages |  74 engagements | 

  • 37. INFLUENCE OF SOCIAL NETWORKING ON DEMOCRACY IN NIGERIA: AN OVERVIEW OF 2015 PRES...

    » Abstract The emergency and proliferation of social media otherwise known as citizen media has reshaped political education and mobilization in Nigeria. It offers platform for political debates, cyber activism, political campaign and political mobilization. It is against this backdrop that this paper examines the Influence of Social networking on Democracy in Nigeria: An Overview of 2015 President...Continue Reading »

    65 pages |  72 engagements | 

  • 38. INFORMATION COMMUNICATION TECHNOLOGY AND CHANGES IN MASS MEDIA PRODUCTION AND DI...

    » Abstract The paper examines the contributions of the emerging technology and platforms such as the internet, teleprompter, GSM, Social media, streaming among other on the media production and distribution particularly in TV Continental (TVC) in consonance with Technological Determinism  and Diffusion of Innovation Theories. Survey research method was adopted as a quantitative research method wit...Continue Reading »

    65 pages |  74 engagements | 

  • 39. IMPACT OF FACEBOOK, TWITTER AND YOUTUBE AS AN EMERGING MEDIA OF POLITICAL COMMUN...

    » Abstract The study basically examined the impact of Facebook, Twitter and Youtube as an emerging media of political communication in the 2015 presidential elections in Nigeria.   The emergency and proliferation of social media otherwise known as citizen media in this digital era have revolutionalised the socio economic and particularly political development of Nigeria. It offers platform for po...Continue Reading »

    65 pages |  56 engagements | 

  • 40. ASSESSMENT OF FEEDBACK IN BROADCASTING MEDIA IN THE PRESENT INFORMATION AND COMM...

    » CHAPTER ONE  1.0    Introduction 1.1    Background to the Study Communication is man most ubiquitous and life long activity. It is also the most significant. This cannot be controverted. It has added to its transactional value a nexus of communal and group cohesion. The world has shrunken into a global village because of communication’s immense power and constantly evolving technologie...Continue Reading »

    65 pages |  62 engagements | 


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