Home » Mass Communication » A CRITICAL SURVEY ON PUBLIC AWARENESS AND COMPLIANCE WITH MEDIA CAMPAIGNS ON CHI...
A CRITICAL SURVEY ON PUBLIC AWARENESS AND COMPLIANCE WITH MEDIA CAMPAIGNS ON CHILD MARRIAGE IN NORTHERN NIGERIA
Sold By: | Item Type: Project Material | Report this? | Attributes: 57 pages | 1-5 chapters | Amount: ₦5,000 | Marked useful: 2,332 times
Delivery: Within 24 hoursA CRITICAL SURVEY ON PUBLIC AWARENESS AND COMPLIANCE WITH MEDIA CAMPAIGNS ON CHILD MARRIAGE IN NORTHERN NIGERIA
CHAPTER ONE:
INTRODUCTION
1.1 BACKGROUND OF THE STUDY
Pre- mature marriage, also known as child marriage, is defined as any marriage that occurs before a girl gets to the age of 18 and is physically, physiologically, and mentally ready to take on the duties of marriage and motherhood (Ibeh,2015). While more women are marrying in their thirties in comfortable nations, 20 to 50 percent of women in developing countries are married before the age of 18, with the greatest rates in West Africa and South Asia(Mathur,2003). In this zone, the background of early marriage must be understood in the context of poverty, gender inequality, cultural taboos against premarital sex for girls, religious views, and patriarchal predispositions to regulate female sexuality. It is also true that every civilization has its own culture, with certain fundamental rules and ideas that govern the people. Early marriage of the girl-child was permitted in Nigeria, especially in Northern Nigeria (Hausa - Fulani dominant). According to Erulkar and Bello (2007), the reasons for early marriage acceptance in the Northern area include to maintain the value of virginity, concerns about marital sexual activity, to decrease girl-child promiscuity, and other socio-cultural and religious norms. However, because of their ignorance and selfish character, they often overlook the impact on the girl-child as well as the growth of their society. The fact that the girl-child has no ability to refuse the offer is sad, unsettling, and worrisome. However, public awareness of the troubling problem of child marriage is increasing, as more people, non-governmental groups, and policymakers join forces to educate parents about the negative effects of early marriage and the risks it presents to the child and the society as a whole. The media informs the public about health issues and warns them about potential dangers. “Newspapers serve as a watchdog in our society, alerting the public to potential dangers and new trends,” Dominick says. Readers use the newspaper to obtain information about and interpretations of current events. Human interest articles and advice columns serve as tools for everyday life and social interaction. Newspapers aid in the formation of readers' perceptions of themselves and their surroundings. Newspapers, particularly in the case of early marriage, teach readers what is important and meaningful by placing articles in and on their pages(Ibeh,2015). Despite government and civil society efforts to raise awareness, many individuals lack clear information and positive attitude adjustments to prevent child marriage. To increase awareness, media outlets have aired culturally sensitive radio programs on Harmful Tradition Practices (HTPs), such as child marriage, to raise awareness. Surprisingly, compliance has been strong since many families in Nigeria's northern states are letting their daughters to grow before marrying them off(Ogala,2013). Public Awareness and Compliance with Media Campaigns on Child Marriage in Northern Nigeria is set against this backdrop.
1.2 STATEMENT OF THE PROBLEM
The matter of child marriage is gaining fresh attention among policymakers across the globe. This is due in part to the fact that, despite attempts by many developing nation governments to discourage and even ban the practice, child marriage remains widespread(Ogala,2013). As previously stated, it is a violation of the rights of girl children who are forced to marry young, and it has a significant impact on their lives through significantly reduced educational opportunities, health complications, a higher risk of contracting HIV/AIDS, and higher infant mortality rates with early pregnancies), as well as increased risks of domestic violence and strains on the nation's economy(Nguyen,2013).
The use of the media to raise awareness, knowledge, good attitudes, and practice is a strong approach. Many community-level intervention programs now suggest media components as a way to accomplish the targeted behavioral changes, according to baseline surveys documentation. The media has had a role in promoting change by instilling new values, attitudes, and behaviors that are supportive of and capable of assisting modernization. Broadcast, print, and other kinds of media communicate with the public, educating and shaping their views (Oduah,2013). Communication may be used to convey information to the public through the mass media as a method of distributing and exchanging information with others. Also, owing to a variety of reasons including, but not limited to, illiteracy, poverty, indebtedness, culture, religion, and others, the degree of compliance with these efforts has been low. In light of this, the research looked at public awareness of child marriage and compliance with media campaigns in Northern Nigeria. The issue of child marriage is gaining fresh attention among policymakers across the globe. This is due in part to the fact that, despite attempts by many developing nation governments to discourage and even ban the practice, child marriage remains widespread. As previously stated, it is a violation of the rights of girl children who are forced to marry young, and it has a significant impact on their lives through significantly reduced educational opportunities, health complications, a higher risk of contracting HIV/AIDS, and higher infant mortality rates with early pregnancies), as well as increased risks of domestic violence and strains on the nation's economy(Ogala.2013).
The use of the media to raise awareness, knowledge, good attitudes, and practice is a strong approach. Many community-level intervention programs now suggest media components as a way to accomplish the targeted behavioral changes, according to baseline surveys documentation. The media has had a role in promoting change by instilling new values, attitudes, and behaviors that are supportive of and capable of assisting modernization. Broadcast, print, and other kinds of media communicate with the public, educating and shaping their views. Communication may be used to convey information to the public through the mass media as a method of distributing and exchanging information with others. Also, owing to a variety of reasons including, but not limited to, illiteracy, poverty, indebtedness, culture, religion, and others, the degree of compliance with these efforts has been low. In light of this, the research looked at public awareness of child marriage and compliance with media campaigns in Northern Nigeria.
1.3 OBJECTIVE OF THE STUDY
The primary objective of this study is as follows
1. To examine if there is awareness on early child marriage among the people on the Northern part of Nigeria.
2. To find out if there have been compliance of the media campaign on early child marriage
3. To examine the effect of early child marriage on the child from the Northern part of Nigeria.
4. To investigate the strategies the media can use to improve the campaign against child marriage.
1.4 RESEARCH HYPOTHESES
The following hypothesis have been formulated for the study
H01: early marriage does not have effect on the child from the Northern part of Nigeria.
H02: there is no awareness on early child marriage among the people on the Northern part of Nigeria.
1.5 SIGNIFICANCE OF THE STUDY
This study will examine survey on Public Awareness and Compliance with Media Campaigns on Child Marriage in Northern Nigeria
This study will be significant to national broadcasting commission as they will be able to improve on the awareness campaign on early child marriage in the Northern part of the Nigeria.
This study will also benefit the academic community as it will contribute to the existing literature.
1.6 SCOPE OF THE STUDY
This study will examine survey on Public Awareness and Compliance with Media Campaigns on Child Marriage in Northern Nigeria. The study will further,examine if there is awareness on early child marriage among the people on the Northern part of Nigeria. More so ,the study will find out if there have been compliance of the media campaign on early child marriage. The study will also, examine the effect of early child marriage on the child from the Northern part of Nigeria. Lastly ,the study will investigate the strategies the media can use to improve the campaign against child marriage. Hence this study is delimited to Kano state.
1.7 LIMITATION OF THE STUDY
This study was constrained by a number of factors which are as follows:
Just like any other research, ranging from unavailability of needed accurate materials on the topic under study, inability to get data
Financial constraint , was faced by the researcher ,in getting relevant materials and in printing and collation of questionnaires
Time factor: time factor pose another constraint since having to shuttle between writing of the research and also engaging in other academic work making it uneasy for the researcher
1.8 DEFINITION OF TERMS
Public awareness: the public's level of understanding about the importance and implications of a certain programme or an activity.
Media campaign: a planned series of newspaper articles, television interviews, etc. that are intended to achieve a particular aim
Child marriage: the marriage or union between two people in which one or both parties are younger than 18 years of age.
Tags: Project Topics iproject public awareness public compliance media campaigns child marriage northern nigeria
This material content is developed to serve as a GUIDE for students to conduct academic research
Delivery: Within 24 hours
Reference(s):
yes availableMethodology: yes available
Advertise Here
Not what you were looking for? Perform a search
What's your project topic?
Comment on Facebook:
Related Project Materials
- 1.
ASSESSING THE ROLE OF MEDIA CAMPAIGNS IN IMPROVING SOLID WASTE MANAGEMENT PRACTICES IN RURAL AREAS O...
CHAPTER ONE INTRODUCTION Background of the Study Waste is a mixture of different types of wasted items that are not equal in composition. However, acc...More »
Item Type: Project Material | 54 pages | 370 engagements |
- 2.
AN ASSESSMENT OF THE PRESS FREEDOM INFORMATION BILL IN NIGERIA
CHAPTER ONE INTRODUCTION Background of the study A key component of democratic countries is press freedom, which guarantees that the populace is...More »
Item Type: Project Material | 54 pages | 1,468 engagements |
- 3.
AN EVALUATION OF THE INFLUENCE OF FACEBOOK ON THE LIFESTYLE OF THE STUDENTS OF AMBROSE ALLI UNIVERSI...
CHAPTER ONE INTRODUCTION Background of the Study The use of social media is already widespread in all situations, but until targeted study efforts,...More »
Item Type: Project Material | 54 pages | 1,838 engagements |
- 4.
INVESTIGATING THE ROLE OF THE MEDIA IN PROMOTING ORAL HEALTHCARE PRACTICES IN NIGERIA
CHAPTER ONE INTRODUCTION 1.1 Background of the Study Worldwide, the media has a vital influence that impacts public health behaviours around the sp...More »
Item Type: Project Material | 54 pages | 1,129 engagements |
- 5.
ASSESSMENT OF SKILLS ACQUISITION VIA SOCIAL MEDIA AMONG UNDERGRADUATES
CHAPTER ONE INTRODUCTION Background of the study Globally tertiary education is an instrument of for economic and human development. As a result th...More »
Item Type: Project Material | 54 pages | 1,200 engagements |
- 6.
AN EXAMINATION OF THE ROLE OF TECHNOLOGY IN SHAPING SOCIAL INTERACTION AMONG YOUTHS IN YENEGOA METRO...
CHAPTER ONE INTRODUCTION 1.1 Background of the Study Globally, the age of technology has brought humanity a period of remarkable technological advance...More »
Item Type: Project Material | 54 pages | 1,150 engagements |