08168958821
Study Of Language Of Advertisement.
Sold By: Joe Project Store | Item Type: Project Material | Report this? | Attributes: 56 pages | 1-5 chapters | Amount: ₦5,000 | Marked useful: 6,408 times
INSTANT PROJECT MATERIAL DOWNLOADStudy Of Language Of Advertisement.
Advertising is one of the means through which marketers or manufacturers convince buyers to patronize their products. It involves the dissemination of information about products, services, ideas e.g from advertisers to the public in a short time and space. There are different kinds of advertising but this research work will focus on retail advertising. This work examines the meaning and features of advertising and by using the descriptive approach. Audio tapes were collected from selected media stations and were transcribed and analysed. Data were drawn from both English and Igbo advertisement. The researcher endeavoured to highlight the choice of words used in the advertisement. The imageries and figurative expressions of the selected advertisements were also discussed. The study tried to account for the reasons and meanings of some grammatical expressions in the selected radio advertisements. In advertising specialized terminologies enable advertisers to sell the products, services, or ideas being advertised to the public. Advertising has its peculiar linguistic devices which are used to get the attention of the audience to patronize the advertised products. It has preference for short and condensed sentences, as well as catchy phrases and sentence fragments.
This material content is developed to serve as a GUIDE for students to conduct academic research
DOWNLOAD THIS PROJECT MATERIAL NOW!
Advertise Here
Not what you were looking for? Perform a search
What's your project topic?
Comment on Facebook:
Related Project Materials
- 1.
THE PROBLEM OF ORAL EXPRESSION IN ENGLISH LANGUAGE
THE PROBLEM OF ORAL EXPRESSION IN ENGLISH LANGUAGE CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Nigeria adopts English Language as its officia...More »
Item Type: Project Material | 60 pages | 0 engagements |
- 2.
STATUS STRUGGLE: EVALUATION OF THE ENGLISH LANGUAGE AND THE INDIGENOUS LANGUAGES IN NIGERIA
STATUS STRUGGLE: EVALUATION OF THE ENGLISH LANGUAGE AND THE INDIGENOUS LANGUAGES IN NIGERIA Chapter One: Introduction 1.1 ...More »
Item Type: Project Material | 57 pages | 7 engagements |
- 3.
CULTURAL INFLUENCES ON LANGUAGE
CULTURAL INFLUENCE ON LANGUAGE CHAPTER ONE INTRODUCTION 1.0 Background of the Study Generally, language is a distinctive code of commu...More »
Item Type: Project Material | 56 pages | 3,522 engagements |
- 4.
AN ANALYSIS OF GRAPHO-SYNTACTIC ERRORS IN THE LANGUAGE OF ADVERTISING IN NIGERIA
AN ANALYSIS OF GRAPHO SYNTACTIC ERRORS IN THE LANGUAGE OF ADVERTISING IN NIGERIA CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Technological...More »
Item Type: Project Material | 58 pages | 3,967 engagements |
- 5.
A CRITICAL EXAMINATION OF THE COMMUNICATIVE IMPLICATIONS OF NIGERIAN ENGLISH USAGE
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY In Nigeria, the most prominent and widely used legacy of colonization is English. Its effectiv...More »
Item Type: Project Material | 58 pages | 3,552 engagements |
- 6.
PRAGMATIC ANALYSIS OF WHATSAPP CHATS
CHAPTER ONE INTRODUCTION 1.1 Background to the Study Language is one of the most complex of all human specific phenomena. Its convolutions of par...More »
Item Type: Project Material | 54 pages | 11,832 engagements |